When you start a business, everyone is talking about creating content that converts, but no one tells you what that looks like, or how to create content that sells your offers on repeat and brings you closer to your income goals.
Today, I’ll be sharing two of the top tips I give my 1-on-1 clients to help them skyrocket sales and increase revenue, so they can hit those high-earning months with ease.
Before we delve into things, let me introduce myself! I’m Ariana, the voice and face behind A Walking Example. As a Lead Generation and DMs Sales Coach, I support OSP’s in building connections through content & conversations that secure them ideal clients and tons of sales, w/ balance & fun.
In the first year after starting my business, I didn’t know much about brand identity, lead generation, or sales. I believe everyone should be taught about these things when starting a business because they’re so essential in achieving consistent revenue growth.
Many entrepreneurs start their business without having a clear strategy for attracting and generating leads for their products or services. This is why most businesses fail even before they get off the ground, the fact is… all businesses need customers to survive.
So, here are my top two tips to help you increase sales through your content:
Step 1: Embodying your brand
People are going to have similar qualities to you but no one is you. Embodiment is the representation or expression of something in a tangible or visible form. If there is one thing that will help increase your business sales, it is expressing your brand in every aspect of your life. You need to make sure that everything about your company reflects who you are as an individual and what makes your company unique! When someone sees or hears something related to your brand they should feel like it describes them perfectly!
You might be wondering, how can I achieve this?
I always recommend my clients ask themselves these questions to make sure they are embodying their brand:
Step 2: Expressing your brand to the MAX with a marketing tool
Investing in marketing tools is crucial if you want to increase sales for your business. If people don’t know about your product or service then who would buy it? You need a way for people to find out about what people desire in their business. You may be an expert in what you do but if you don’t have potential buyers who want to buy from you, then what’s the point? You need to learn how to attract buyers by using quality lead generation strategies. Lead generation is the process to make connections and bring in strangers to build up your audience to promote your services.
Ask yourself these questions to make sure you have quality lead generation:
If you found these tips helpful and would like to chat more with me, have any questions, or want to learn more about working with me, you can find me on Instagram here, and head to my website here for more info.